Ellie Mae: Re-imagine Technology & the Customer

Tom Peters

Technology can be intimidating but it doesn't have to be limiting. In this case study, Tom Peter's shows us how Ellie Mae has re-designed the mortgage industry through their fearless use of technology and their innovative approach to change.

The Ellie Mae story is a revolutionary example of how a company can respond to new challenges. It shows that change can work – and that it can have a lasting, positive impact.

In this program, you will learn how to integrate the needs of the customer into your next new idea. You will also gain insights into how technology can be put to use to create tremendous benefits.

KEY LEARNING POINTS

Know your qualities
Look at your environment
Technological efficiency leads to cost reductions
Technology advances require training, not only your employees but also your customers
Make this technological change feel evolutionary not revolutionary

Exciting News! This program can now be streamed over the web! Would you like to see how easy it is? Check out the Streamed Learning Demo and see for yourself. Simply fill out the registration and take the tour, but don't forget to read the yellow notes!

Produced by Enterprise Media

Enterprise Media is the official lead distributor for this product.

Style

Case Study w/Instruction

Uses

Leadership and Management
Business Case Studies
Innovation

Enterprise Media offers the following discounted pricing on this program (discounts applied at checkout):

Federal Government (10% off)
State and Local Government (10% off)
Federal Government (GSA) (25% off)
Non Profit (10% off)
University and Graduate School (20% off)
K-12 (20% off)

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