A Complaint is a Gift

Janelle M. Barlow

Using Customer Feedback as a Strategic Tool

In this delightful animated program A Complaint is a Gift, we meet Complaint and join him on his journey through the Land of Catchy Slogans, the Land of Big Promises, and the Land of Lofty Visions as he seeks to be heard, acknowledged, and have his issues resolved.

On his journey, Complaint finds that his needs are not satisfied until he finally reaches the Land of Complaints.

Hidden within customer complaints are valuable insights that can help shift products, service style, and market focus to achieve greater profits and lasting success. The way your organization handles customer complaints is of vital importance to the perception of your organization’s quality. Using humor and wit, this animated parable illustrates how customer complaints can be gifts in disguise, but only if your personnel are ready to accept them.

This entertaining and educational video comes complete with Leader's Guide and the "Complaint is a Gift Profile" to assess your organization's customer accountability.

Key Learning Points

Don’t avoid complaints…
A complaint is an opportunity to make things right and build customer loyalty
To turn a complaint into a gift, you need to listen, take notes, and apologize

Join Complaint on his journey and learn how to handle complaints more effectively and develop good relationships with your customers.

Purchase includes

DVD (12 Minutes)
Leader's Guide
The Complaint is a Gift Profile to assess your organization

Enterprise Media is the official lead distributor for this product.

Uses

Customer Service
Dealing With Difficult or Angry Customers
$100 Off Select Titles
An Enterprise Media Program

Enterprise Media offers the following discounted pricing on this program (discounts applied at checkout):

Federal Government (10% off)
State and Local Government (10% off)
Federal Government (GSA) (25% off)
Non Profit (10% off)
University and Graduate School (20% off)
K-12 (20% off)
Consultants (10% off)

		Click here to preview the entire program. (.wmv, registration required) Download Windows Media Player

		Complaint is a Gift - Leader's Guide Sample (.pdf) Download Adobe Reader

		Complaint is a Gift - Profile Sample (.pdf) Download Adobe Reader