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Dion provides insights into brainstorming strategies, while Carol is the solver.
Cutting Edge’s resident brainiac, Sam likes to keep his mind agile by consuming walnuts. Dion is a fan of protein smoothies and exercise. Casey uses giant post-it notes for wild ideas while Steve likes having a whiteboard in his bathroom. At a brainstorming meeting, Marcus has everyone trying brain cages to stimulate their thinking. Casey and Steve dream up a new shoe idea that will enable hiking, jumping and swimming ideal for triathletes. Sam and Dion favor mind mapping for creative work and Dion leads a mind mapping activity with the Cutting Edge staff as a team building exercise. Openness, honesty and lack of judgment are conducive to positive group brainstorming sessions (though Sam feels he doesn’t need group sessions he can do it effectively by himself).
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