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Learn from some of America's leading companies.  Business Chronicle combines documentary case study footage with insightful commentary to guide you through the principles of excellence at work.

Business Chronicle Volume 2: Corporate Missions, The People Behind the Products

Employees are a company's most important corporate assert.  You will visit three organizations (Harbor Sweets, Tom's of Maine, and Cross Pens) where employee satisfaction is integral to the corporate mission. See how empowerment and fun can play a role in success. 31 Minutes

Each program includes the business case studies and commentary by Tom Melohn and Jane Saltonstall. Hosted by Greg Stone.

Key Learning Points:

  • Understand how customer commitment builds loyalty
  • Learn how to keep your innovative edge
  • See how quality impacts the customer

CUSTOMER REVIEW

"These are superb, hard-hitting productions that should be required viewing for all of management in America.  My boss spent the weekend reviewing it, time and again.  He also found it superb.  You've got a super product on your hands!"

- Charlie Pace, Quality Advisor, United States Navy

This is available as part of

Business Chronicle Series
Learn from some of America's leading companies. Business Chronicle combines documentary case study footage with insightful commentary to guide you through the principles of excellence at work.
Learn from some of America's leading companies.  Business Chronicle combines documentary case study footage with insightful commentary to guide you through the principles of excellence at work. Business Chronicle Volume 1: L.L. Bean, A Commitment to Customer Service This once-small hunting supply bu... read more
DVD style course with completion certificate only
Release Date
Jan 1, 1991
Video Running Time (minutes)
34:59
Lead Distributor
Enterprise Media
Producer
Enterprise Media
Course ID
ENT403