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Results: 1 - 12 of 13

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Brand Race: How to Rise Above the Competition
Stanford Executive Briefings: David Aaker Vice Chairman, Prophet, and Professor Emeritus, Haas School of Business explains how to win the brand race through substantial innovations that define new categories or subcategories and thus make competitors irrelevant.
David Aaker Vice Chairman, Prophet, and Professor Emeritus, Haas School of Business Win brand relevance by timing your product innovations to market need (Apple), tapping underserved segments (Luna), building a robust customer relationship (Harley-Davidson), erecting barriers to competition in execu... read more
Business Chronicle Series
Learn from some of America's leading companies. Business Chronicle combines documentary case study footage with insightful commentary to guide you through the principles of excellence at work.
Learn from some of America's leading companies.  Business Chronicle combines documentary case study footage with insightful commentary to guide you through the principles of excellence at work. Business Chronicle Volume 1: L.L. Bean, A Commitment to Customer Service This once-small hunting supply bu... read more
DVD style course with completion certificate only
Creativity: The Pixar Process
Stanford Executive Briefings Ed Catmull President, Walt Disney and Pixar Animation Studio provides a roadmap for innovation and creativity through learning from mistakes, teamwork, and a focus on excellence.
Ed Catmull President, Walt Disney and Pixar Animation Studios When your goal is to lead a more creative team, your job is not to make your people more creative. Your job is to remove the barriers that get in the way of each individual’s original ideas and natural desire to contribute. This starts wi... read more
Customer-Centric Innovation
Stanford Executive Briefings Lara Lee Chief Innovation and Operating Officer, Continuum
Lara Lee Chief Innovation and Operating Officer, Continuum According to Lara Lee, intensive customer focus is the most effective means of achieving the rich pipeline of innovation that leads to continuous improvement and consistent growth. In the Customer-Centric Innovation program, she shares examp... read more
Ellie Mae: Re-imagine Technology & the Customer
The Ellie Mae story is a revolutionary example of how a company can respond to new challenges. It shows that change can work – and that it can have a lasting, positive impact.
Technology can be intimidating but it doesn’t have to be limiting. In this case study, Tom Peter’s shows us how Ellie Mae has re-designed the mortgage industry through their fearless use of technology and their innovative approach to change. The Ellie Mae story is a revolutionary example of how a co... read more
DVD style course with completion certificate only
Idea Hunting: Key Principles for Spawning Great Ideas
Stanford Executive Briefings Andy Boynton Dean, Boston College’s Carroll School of Management
Andy Boynton Dean, Boston College’s Carroll School of Management Arriving at new ideas does not require genius. In the Idea Hunting program, Andy Boyton explains that to become an effective idea hunter, be receptive to creative inspiration from unfamiliar or unusual sources. Idea Hunting Key Princip... read more
Infinite Reality - Revealing the Blueprints of our Virtual Lives
Stanford Executive Briefings Jeremy Bailenson Associate Professor, Dept. of Communication, Stanford University
Jeremy Bailenson Associate Professor, Dept. of Communication, Stanford University Virtual reality is here — what does that mean for your business? Early adopters such as Merrill Lynch, Toyota, LinkedIn and Konica Minolta are already seeing dramatic results in learning simulations, training, and mark... read more
Innovation Engine
Tina Seelig Executive Director, Stanford Technology Ventures Program shows how we can all learn how to become more innovative.. 
Tina Seelig Executive Director, Stanford Technology Ventures Program Why do we need creativity? Dr. Seelig’s model for the Innovation Engine allows us to alternate between discovery and invention by incorporating the internal strengths of imagination, knowledge and attitude along with the external f... read more
Leadership for Innovation: How to Create Collective Genius
In the Leadership for Innovation program, Harvard Professor Linda Hill explains that leaders at many high-profile and innovative companies have built communities of people who are both “willing and able to innovate.”
Linda Hill Professor of Business Administration, Harvard Business School In the Leadership for Innovation program, Professor Hill explains that leaders at many high-profile and innovative companies have built communities of people who are both “willing and able to innovate.” They develop willing tea... read more
Little Big Things: Excellence
The Little BIG Things series with Tom Peters Learn why Excellence is one of Tom’s favorite words through his insightful observations of the business world and the people who have made it successful.
The Little BIG Things with Tom Peters We are very excited to announce the release of our new Tom Peters program titled The Little BIG Things. The Little BIG Things contains 91 individual (2 to 3 minute) segments of Tom’s most important thoughts, interesting stories, and reminders of what you as a ma... read more
Memorial Hospital and HealthWorks Kids Museum: Turning Work Assignments into WOW Projects
Develop your projects by learning how to really innovate through the WOW project style with Tom Peters' case study of Healthworks from his latest book.
Does every new project you face seem to be dull? Do you want to breathe new life and new ideas into your next assignment? Do you want to tap the creativity and ideas of ALL your people? If you do, then this program is for you! Tom Peters shows you how to foster innovation, tap the creativity of your... read more
DVD style course with completion certificate only
OXO Good Grips: Think Differently
See how OXO has used supply chains and built relationships with other companies to innovate themselves to the top of their industry.  Tom Peters outlines  five strategies for innovation from this case study. 
Is it possible to revolutionize an industry thatss been around for centuries – and even gain huge market share? The answer is a definitive YES, especially if you are OXO Good Grips. Tom Peters takes you into a unique company – one where innovation, passion, and thinking differently are the key facto... read more
DVD style course with completion certificate only